The Future of Enterprise Automation: RPA vs. Cognitive Automation
RPA gave business a new way to think about, well, pretty much everything. Whether applied by workers to administer business processes, IT, workflow, remote infrastructure, or back-office work, the two core benefits are the same: First, improvements in accuracy, as human error is minimized. Second, reductions in the amount of time it takes to get work done.
RPA also elevates the nature of work by removing people from dull, repetitive tasks. But that is exactly its problem – the only things it is capable of automating are brainless. Data entry, information capture, button pushing. These tasks involve no intelligence and can be easily programmed. The stuff RPA does is, literally, robotic.
Is it possible for enterprise to automate the next horizon – intelligent workflows?
The answer is a resounding yes, thanks to cognitive automation.
To enable humans to engage only in work that corresponds to their full intelligence, we need to be able to call on machines much smarter than those that fall under the RPA umbrella. Machines that emulate more closely and enhance human thought process. This is why companies like Coseer and IBM think Cognitive Automation is the next logical step for businesses to take.
Cognitive Automation excels in tasks involving masses of unstructured data sets. These tasks typically require decision-making that can be self-taught and a human-like understanding of context. Our procurement manager for example would not only be given a shortlist of best options based on pitch data – she would also get, thanks to Cognitive Automation, an intelligent feed of external data like social media feedback from existing clients or analytical coverage in trade magazines that give a more rounded view of the quality of a provider’s service.
Cognitive Automation builds on RPA’s qualities and introduces an extra level of sophistication; contextual adaptation. Like a business adapting its strategy to dynamic market conditions, Cognitive Automation can adapt the rules it uses to redact information depending on the evolution in the context of the data and workflow it processes.
In short, cognitive automation is here to complete the revolution robotic process automation started.
Curious to learn what Cognitive Automation can do for you? Setup a call with our team.